Category Archives: Brand Incubator Projects

The 4 C’s of Social Media

There are 4 critical steps to an effective social media strategy. How many of these are you covering? Continue reading

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Do Tech Companies Protect Your (And Your Client’s) Privacy?

Do you think your technology partners have your back and protect your privacy? Think again. A new report shows you exactly who has your back, and you might be surprised. Continue reading

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Tattoo Your Real Estate Company Logo? Team Building Or Bad Branding?

Anthony Lolli of Rapid Real Estate NYC has an unusual incentive program, giving 15% raises to those that tattoo the company logo on their bodies. What do you think? Continue reading

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The Number One Reason EVERY Realtor® NEEDS A Geographic Farm

As their Real Estate Practice grows, many agents stop doing Geographic Postcard Farming, and rely strictly on their sphere and past clients. Here is why this is A BAD IDEA. Continue reading

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The Best Content Strategies Revolve Around ORIGINAL Content

Just because something is “easy”, does not make it effective. Case in point: DO NOT subscribe to services that sell packages of blog posts and social media posts in bulk, to large groups. Continue reading

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Think “Any” Blog is better than “No Blog”? YOU ARE WRONG!

While a “free” blog might be attractive, not having it hosted on your own domain and cost you dearly when it comes to SEO. Here is why. Continue reading

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Realtors: Don’t think of a blog as a burden. Think of it as a page on your website

How finding the questions people want to ask you can actually shape your content marketing strategy and get you AMAZING web traffic to your Real Estate Website. Continue reading

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Your Marketing Is About You… But It Really Isn’t

Many agents spend all their marketing dollars talking about themselves, and not the most important thing: “What is in it for the home seller?” Continue reading

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Comparison: LeadingAgent Neighborhood Capture Marketing Vs. Corefact

In today’s comparison, we take a look at Corefact’s Capture Marketing System and compare it to the LeadingAgent Neighborhood Capture System. Continue reading

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Comparison: LeadingAgent Cloud Based Real Estate CRM Vs. Top Producer

Today we compare the similarities and differences between the Cloud Based, LeadingAgent Real Estate CRM, and Top Producer System’s CRM Continue reading

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